CONCEPT DIRECTION:
CREATE AN UNPARALLELED PRODUCT AND BRAND EXPERIENCE LEVERAGING RESPONSIVE FLOOR TECHNOLOGY.
USERS WILL BE EMPOWERED TO TEST THE SL20 FIRST HAND WHILE ENGAGING IN A CUSTOM DESIGNED, INTERACTIVE GAMING EXPERIENCE
ENGINEERED TO INSPIRE CONSUMERS, HIGHLIGHT PRODUCT BENEFITS AND SUPPORT THE OVERALL ‘FASTER THAN’ CAMPAIGN.
ORIGINAL INSPIRATION:
ANIMATION INSPIRATION
GAMETIME ANIMATION ACTIONS
